For many of us, this was our 2nd 30-day blog challenge.  This challenge was definitely bigger and better and more diverse for sure.  One thing that saddened me about the last blog challenge was that when I saw the list of finishers, I didn’t know many of them were in the challenge.  While we were [...]

One great thing about being an expert in your niche is having your own tried and true techniques, models or methods for doing something.  For example, I have a method called P.I.E.S.  that I developed for people who want to create ecourses to sell online.  Some fitness examples you may be familiar with are Winsor [...]

Confirmation bias is a phenomenon where people seek out information that confirms what they believe to be true.  They don’t seek information to prove what they believe is incorrect. This post about confirmation bias on the You Are Not So Smart blog gives very nice examples of confirmation bias in action (and yes, I love [...]

>>Thanks for wanting to read the rest of this post! If you missed the first part click here << This happens a lot with information products. When you read their sales pages, you get a laundry list of stuff that you will learn when you buy the product. You think “Wow! Yes, that’s exactly what [...]

Imagine this… You haven’t eaten since breakfast because you were so busy all day long you just didn’t get a chance to stop to each lunch, not even a snack. By the time dinner comes around you are shaking from hunger and all you can think of was a nice sizzling steak that someone was [...]

Before you start creating your information product, you will need to be honest with yourself: are you creating the product for your customer or yourself?  In all of the gigabytes of products I’ve accumulated over the last 7-8 years, I can easily tell what was created for “me.”  And there weren’t that many. When a [...]

I’m sure you know about the digital voice recorders. They’ve been around for sooo many years.  They are a good way to capture ideas while you are on the go.  Many mobile phones will allow you to record your voice and video as well. But here is a  free cool online voice recorder called ListenVoice. [...]