A blueprint is created by an architect or drafter as a plan or design for a building. It provides very precise measurements of all the little detail about the height of the building, width of the windows, thickness of the door frames. What about providing this type of precise and detailed plan for customers in your niche?
Here are some examples from Amazon.com:
- The Gingerbread Architect: Recipes and Blueprints for Twelve Classic American Homes – This book is written by an architect and a pasty chef. Tell me what’s better than building a cookie house designed by an architect? This cookbook is unique in that you learn to build gingerbread houses and a get a history lesson about architectural types. I think I will buy this one, although I’ll probably not make a gingerbread house any time soon!
- The Guerilla Film Makers Movie Blueprint
- Blueprints for a Solid Marriage: Build/Repair/Remodel
- Tracking : A Blueprint for Learning How – If I ever wanted to learn how to track humans, I’d probably grab this one just because of the reviews.
- The McGraw-Hill Guide to Writing a High-Impact Business Plan: A Proven Blueprint for First-Time Entrepreneurs – Here you see this is a blueprint focused on ”first-time entrepreneurs.” But what about second-time entrepreneurs, women-entrepreneurs, small-town entrepreneurs? Great example of reaching sub-niches!
- The Ever-Blooming Flower Garden: A Blueprint for Continuous Color
- College Match: A Blueprint for Choosing the Best School for You
- The Complete Blueprint for an Escort Service – Odd niche, but good example of repurposing. This version is actually a compilation of the author’s previous two blueprints which were shorter. She repurposed the first version and made it more detailed in a second version, then took those two and made this third version which is longer and more expensive.)
- Men’s Health Better Body Blueprint: The Start-Right, Stick-to-It Strength Training Plan
- The Feng Shui Continuum: A Blueprint for Balanced Living
As you can see, blueprints can be made for almost any niche, especially those where you are teaching “how to do something.” When I hear the term blueprint, I’m thinking I should be getting a solid plan that takes me from beginning to end of what I’m learning how to do.
Here’s a tip: I suggest including a flowchart in your blueprint. A flowchart will show how you will reach the end and all the steps you would take. Mindmaps, while popular, might not support a blueprint because they are a way of organizing ideas and options. In a blueprint, you want to provide specifics and direction, not give too many options.






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This is very helpful Gwen. I just started experimenting with a mind map and its good to know the limits of what it will and won’t allow me to do. Once I get my ideas and options out on the table I’ll go to the blueprint to set them in stone.
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Hey Vernon,
Good luck with your mindmap. What software are you using?
Gwen
Follow me on Twitter: TheHighRoad
The name of this one is FreeMind. Since I’m just doing the basics with it so far I like it. It seems like a beginners dream. Easy to figure out and everything else you would want to know is right at your fingertips.
Vernon´s last blog ..6 Weeks To Sunrise – It Works
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Hey Gwen,
Thanks for the useful resources.
J
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